2014 Annual Report - Missouri State UniversityJun 01, 2015  · Headcount Headcount Headcount Value Value Percentage Arts & Letters Art and Design 561 542 -3.39% Communication 440 - [PDF Document] (2024)

  • MISSOURI STATE UNIVERSITY – SCHOOL OF COMMUNICATION STUDIES

    2014 Annual Report Media, Journalism & Film

    Dr. Mary Jane Pardue

    6/1/2015

    Time period covered: 1/1/2014 to 12/31/2014

  • 2014 Annual Report

    1 Media, Journalism & Film

    PART 1: GOALS FOR THE PREVIOUS YEAR AND PROGRESS MADE ON THOSEGOALS

    PART 2: DEPARTMENT ASSESSMENT IN DASHBOARD REPORT AREAS

    A. ENROLLMENT MANAGEMENT

    1. MAJOR HEADCOUNT (INCLUDE 1ST AND 2ND MAJORS)

    2. SCH PRODUCTION

    3. DEGREES CONFERRED

    4. SUMMER SCH PRODUCTION

    5. COURSE MANAGEMENT

    B. ACCESS

    1. SCH PRODUCTION BY INSTRUCTIONAL FORMAT

    C. STUDENT SUCCESS

    1. RETENTION RATES

    2. MAPP SCORES

    3. OTHER DATA OR INDICATORS OF STUDENT SUCCESS

    D. RESOURCES AND PRODUCTIVITY

    1. SECTIONS BY SIZE AND SCH

    2. DELAWARE DATA

    I. DEPT SCH/DEL SCH

    II. MSU SCH COST/DEL SCH COST

    E. RESEARCH AND SCHOLARSHIP

    F. PROGRAM AND CURRICULUM ENHANCEMENT

    G. PUBLIC AFFAIRS: REPRESENTATIVE INITIATIVES AND ACTIVITIES

    PART 3: PROGRAM ASSESSMENT (DATA, ANALYSIS, ADJUSTMENTS ON THEBASIS OF DATA)

    PART 4: NARRATIVE ASSESSMENT

    PART 5: DEPARTMENT GOALS FOR THE UPCOMING YEAR

    PART 6: APPENDIX A

    A. THREE YEAR HIRING PLAN

    PART 7: APPENDIX B

    A. DEPARTMENTAL ACCOMPLISHMENTS

    B. FACULTY ACCOMPLISHMENTS

    C. STUDENT ACCOMPLISHMENTS

  • 2014 Annual Report

    2 Media, Journalism & Film

    MEDIA, JOURNALISM & FILM 2014 ANNUAL REPORT

    PART 1: GOALS FOR THE PREVIOUS YEAR AND PROGRESS MADE ON THOSEGOALS

    I. Program Enhancement

    Concluded a successful search that resulted in the hiring of anew assistant professor in Digital

    Film Production.

    Attempted another search for an assistant professor of New Mediaand Interactive Design that

    resulted in a second failed search.

    As a result of the failed search, began a late search at theinstructor level and successfully filled

    that position with a generalist to teach production classes.

    Used Program Enhancement Fees to purchase a new lab equipmentcheckout system to solve

    some of the problems with our old system regarding difficulty ofuse and inaccurate

    information.

    Upgraded EZ News Software used to prepare scripts for BroadcastJournalism classes. $3,100.

    Purchased Facilis Terrablock high performance video server thatallowed students and faculty to

    access media files stored on the server in a central locationfrom any network connected

    workstation in Craig or Strong halls.

    Moved department server in Strong Hall to more secure andaccessible location in the suite by

    the KSMU Control Room. Cost was paid with funds from theProvost’s Office, COAL and MJF.

    Began a sports journalism component in MJF as a result of MSU’splans to contract with ESPN to

    air live home sports games on ESPN-3.

    Taught boot camp class, MJF First Shot Boot Camp, for the firsttime in Spring 2014, 2nd block.

    About 35 freshmen and new transfer students enrolled.

    Continued plans for the major lab remodel in Craig and Stronghalls beginning in SU15.

    Completed our 2nd major department production, “A Little Help,”a comedy web series.

    Developed our 3rd major department production, Show-Me Chefs, areality cooking show

    inspired by “Chopped” and “Iron Chef” on the Food Network.

    Continued our New Faculty mentoring program with FA14 and SP14meetings, advising them on

    preparing dossiers for tenure/promotion and annual review,exploring best teaching practices

    and classroom management techniques, and adjusting to MissouriState University culture.

    II. Recruitment

    Attempted to increase our international outreach by encouragingmore students to do Study

    Away. Two professors planned Study Away trips (Spain and Korea),but they did not reach

    required enrollment minimums so they were canceled.

    Two Study Away students blogged about their experiences. Theblogs with photos were posted

    on the MJF home page. Twelve Electronic Arts and 3 journalismstudents did Study Away in

    2014.

    Worked to promote the Oxford Brookes Exchange Program in Englandas a viable option for

    students. We had 3 students at Oxford Brookes University inFA14.

    Visited La Sabana University in Botoga, Colombia again, whichresulted in “Epilogue,” our Emmy-

    award winning web series, being featured at La Sabana’s firstinternational film festivaland an

  • 2014 Annual Report

    3 Media, Journalism & Film

    invitation to our faculty member who was executive producer onthe series to present at the

    festival.

    Visited Javierana University in Bogota in search of other StayAway opportunities while on our

    trip to Colombia. However none has developed with Javiernanathus far despite their impressive

    media program.

    Had MJF booth at several MSU and outside recruitment eventsincluding the MSU Spring

    Showcase, MSU Fall Showcase, MSU Majors Fair, and Spring CreekArt Festival Springdale, Ark.

    Participated in 2014 COAL Homecoming Gala with 2 major eventsfeaturing Electronic Arts 2004

    alum Matt Raithel, who presented a Master Class on Video GameDevelopment and participated

    in a panel on Preparing for that First Professional Job or How ISurvived the Biggest Mistake I

    ever Made!

    Stepped up department recruitment efforts by selectingRecruitment Committee that met

    throughout the year to assist in redesign of department banner,select photos for postcards for

    recruitment events, update recruitment materials, and planrecruitment events at area high

    schools and in St. Louis and Kansas City.

    III. Enrollment Management

    Succeeded in combining our Print and Internet Journalism andBroadcast Journalism options

    into 1 Journalism program. (Appendix B, Section A)

    Succeeded in combining our Media Studies and Film Studiesprogram into a Film and Media

    Studies major that we expect to address our declining enrollmentin those areas and to make

    the program more attractive for effective recruitment andmarketing. (Appendix B, Section A)

    Maintained our Student Advisory Board with 3 meetings in FA14and 2 in SP14 to discuss

    student needs and best ways to connect with them.

    Held 1st Time Freshmen/1st Time Transfer Meetings and All MajorsMeetings in Fall and Spring

    semesters. Attendance improved over last year, and we had anumber of faculty attended for

    introductions and welcomes.

    Continued to use personal emails to targeted students to promoteclasses, especially

    undersubscribed ones, and to let them know about special eventsin MJF. We are using social

    media, the new MJF website, Facebook and blogs for news andspecial events.

    Held regular department meetings every 3 weeks in FA14 and FA14and a full-day retreat in

    FA14 and a half-day retreat in SP14. These provide opportunitiesto keep faculty and staff

    informed and to exchange ideas. Attendance was unusuallyhigh.

    Continue to support student entry fees to festivals andcompetitions, resulting in substantial

    wins for student work.

    IV. Assessment

    Successfully completed comprehensive production programassessment for Digital Film

    Production and Media Production majors.

    Successfully completed second Department SLO on Theory. Apositive result of the theory

    assessment was an online tool used to more efficiently tabulateresults.

    Began assessment of Department SLO on Analysis and Criticism,which will continue in FA15.

  • 2014 Annual Report

    4 Media, Journalism & Film

    PART 2: DEPARTMENT ASSESSMENT IN DASHBOARD REPORT AREAS

    A. ENROLLMENT MANAGEMENT: 1. MAJOR HEADCOUNT (INCLUDE 1ST AND2ND MAJORS)

    1st & 2nd Majors by Department - % Change 2014 vs 2013

    Academic Period Fall 2013 Fall 2014 % Change

    College Department Majors Headcount

    Headcount Headcount Headcount

    Value Value Percentage

    Arts & Letters Art and Design 561 542 -3.39%

    Communication 440 436 -0.91%

    English 571 573 0.35%

    Media, Journalism & Film 408 397 -2.70%

    Modern and Classical Languages 154 161 4.55%

    Music 316 299 -5.38%

    Theatre and Dance 221 206 -6.80%

    COAL TOTALS 2,671 2,614 -2.13%

    Media, Journalism & Film has seen a 2.70% decrease in majorsfrom 2013 to 2014, continuing a slide in enrollment from a high of459 in 2010. Since 2010, department enrollment has dropped13.5%.

    We made a decision in 2010 to hold our enrollment steady becausewe were at capacity with 450 majors and 14 faculty. We did this byraising our GPA requirement from 2.25 to 2.3, which may continue tocontribute to a decrease in total enrollment.

    MJF was in the middle of the college with 3 other departmentexperiencing enrollment declines greater than ours.

    We attribute the decline in the journalism majors in part tochanges in the industry. Today’s journalism graduates limit theirjob prospects if they have a narrow range of skills, being a printjournalist and only being trained for that job, for example. Theyneed multi-media skills to deliver stories across platforms and webskills to be proficient with the Web as a publishing medium andaudience interactive tool. Combining Print and Internet journalismwith Broadcast Journalism into 1 major starting in FA15 will givethem more choices and experiences across different media.

    We have an opportunity to make our Journalism major moreattractive with the addition of the Sports Journalism component andthe ESPN initiative. However, it will be well into FA15 before wecan begin to assess the project and several semesters before we cangauge the full impact on our program.

    We have seen a decline in our Media Studies and Film Studiesmajors. We believe that the new combined program, Film and MediaStudies, which will begin in FA15 will better focus the major andmake it more attractive to students.

  • 2014 Annual Report

    5 Media, Journalism & Film

    Digital Film Production is our area of growth, with enrollmenton a steady climb since we introduced it as a major in 2007.However starting in 2007, we have seen a decline in MediaProduction, as expected. We are beginning conversations aboutrevising the comprehensive majors (DFP and MP), possibly collapsingthem into 1 major, and restructuring the curriculum. Our 5-yeardepartment review should help us make those decisions.

    With the successful hiring of new instructor in productioncomplementing our assistant professor in Digital Film Productionfrom last year, we have been able to offer more classes. This helpsus address the backlog of students unable to take upper levelclasses because they couldn’t get into closed prerequisiteclasses.

    We expect to add new productions and work out a system wherebystudent scripts produced in screenwriting classes have thepotential to become the next department major production. Thisshould draw in additional majors.

    Collaborating with Theatre & Dance on productions to allownon-musical theater majors the opportunity to get on-set productionexperience brings more notoriety to MJF’s Digital Film Productionmajor and potentially makes it more attractive. We are beginningcollaboration to do just that.

    We anticipated that adding production program fees, which beganin SP13, could negatively affect enrollment, but we have not foundthat to be the case.

    2. SCH PRODUCTION

    80658009

    8237

    7973

    78707926

    8205

    7822

    7486

    7670

    7000

    7200

    7400

    7600

    7800

    8000

    8200

    8400

    FY 2005 FY 2006 FY 2007 FY 2008 FY 2009 FY 2010 FY 2011 FY 2012FY 2013 FY 2014

    MJF SCH FY 2005-2014

  • 2014 Annual Report

    6 Media, Journalism & Film

    2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 CY14 vs.

    CY13

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Change Change

    Value Value Value Value Value Value Value Value Value ValueValue Percent

    Art and Design 10,834 11,178 11,471 11,099 11,971 12,203 12,01311,660 11,068 10,721 -347 -3.10%

    UG 10,816 11,139 11,468 11,081 11,950 12,185 11,988 11,63011,049 10,654 -395 -3.60%

    GR 18 39 3 18 21 18 25 30 19 67 48 253.00%

    Communication 14,244 13,486 13,266 13,466 13,936 14,462 14,54714,258 16,085 16,937 852 5.30%

    UG 13,560 12,676 12,607 12,761 13,051 13,298 13,426 13,14514,996 15,879 883 5.90%

    GR 684 810 659 705 885 1,164 1,121 1,113 1,089 1,058 312.80%

    English 27,567 28,731 28,201 28,770 28,404 27,826 28,271 28,45329,229 29,155 -74 -0.25%

    UG 26,757 27,937 27,254 27,876 27,163 26,147 26,643 26,73227,231 27,143 -88 -0.30%

    GR 810 794 947 894 1,241 1,679 1,628 1,721 1,998 2,012 140.70%

    Media, Journalism

    & Film

    8,065 8,009 8,237 7,973 7,870 7,926 8,205 7,822 7,486 7,670 1842.50%

    UG 7,996 7,967 8,198 7,928 7,795 7,833 8,091 7,690 7,351 7,532181 2.50%

    GR 69 42 39 45 75 93 114 132 135 138 3 2.20%

    Modern and

    Classical Languages

    10,423 10,494 11,089 11,138 11,630 12,512 11,967 12,619 12,01611,696 -320 -2.70%

    UG 10,414 10,485 11,080 11,138 11,618 12,470 11,940 12,60712,004 11,666 -338 -2.80%

    GR 9 9 9 0 12 42 27 12 12 30 18 150%

    Music 10,645 10,727 10,593 10,989 10,828 10,616 10,805 10,97810,928 9,952 -976 -8.90%

    UG 10,200 10,373 10,243 10,494 10,168 9,964 10,231 10,374 10,3639,344 -1019 -9.80%

    GR 445 354 350 495 660 652 574 604 565 608 43 7.60%

    Theatre and Dance 7,378 7,480 7,769 8,009 7,828 8,629 8,9598,778 8,615 8,846 231 2.70%

    UG 7,235 7,402 7,709 7,967 7,747 8,454 8,804 8,629 8,469 8,744275 3.20%

    GR 143 78 60 42 81 175 155 149 146 102 -44 -30.10%

    89,156 90,105 90,626 91,444 92,467 94,174 94,767 94,568 95,42794,977 -450 -0.47%

    Total SCH Produced by Department - % Change 2014 vs. 2013

    Total by COLUMNS

    Calendar Year

    Department UG/GR

    Fall 2013 Fall 2014 Change Fall 2013 Fall 2014 Change

    SCH SCH SCH Headcount Headcount

    Headcoun

    t

    Value Value Percentage Value Value

    Percentag

    e

    Art and Design 11,068 10,721 -3.14% 561 542 -3.39%

    Communication 16,085 16,937 5.30% 440 436 -0.91%

    English 29,229 29,155 -2.53% 571 573 0.35%

    Media, Journalism & Film 7,486 7,670 2.46% 408 397-2.70%

    Modern and Classical Languages 12,016 11,696 -2.66% 154 1614.55%

    Music 10,928 9,952 -8.93% 316 299 -5.38%

    Theatre and Dance 8,615 8,846 2.68% 221 206 -6.80%

    TOTALS COAL 95,427 94,977 -0.47% 2,671 2,614 -2.13%

    Academic Period

    Department

    SCH & Majors Headcount - % Change 2014 vs. 2013

  • 2014 Annual Report

    7 Media, Journalism & Film

    Calendar Year Total by ROWS

    Faculty Group

    Tenured/Tenure

    Eligible

    Other Regular

    Faculty

    Supplemental

    Faculty

    Graduate

    Assistants

    SCH SCH SCH SCH SCH

    Percents by ROW Percents by ROW Percents by ROW Percents by ROWPercents by ROW

    Art and Design 55% 9% 36% 0% 100%

    Communication 23% 28% 30% 18% 100%

    English 31% 23% 13% 23% 100%

    Media, Journalism &

    Film 57% 15% 25% 3% 100%Modern and Classical

    Languages 46% 27% 19% 1% 100%

    Music 70% 2% 25% 3% 100%

    Theatre and Dance 44% 27% 19% 10% 100%

    Total by COLUMNS 42 20 22 11 100

    Department

    2012

    SCH Production by Fac Group 2012

    Calendar Year Total by ROWS

    Faculty Group

    Tenured/Tenure

    Eligible

    Other Regular

    Faculty

    Supplemental

    Faculty

    Graduate

    Assistants

    SCH SCH SCH SCH SCH

    Percents by ROW Percents by ROW Percents by ROW Percents by ROWPercents by ROW

    Art and Design 62% 5% 31% 0% 100%

    Communication 25% 26% 29% 17% 100%

    English 32% 21% 14% 21% 100%

    Media, Journalism &

    Film 60% 9% 27% 4% 100%

    Modern and

    Classical Languages 43% 23% 28% 1% 100%

    Music 67% 6% 25% 2% 100%

    Theatre and Dance 53% 7% 30% 10% 100%

    Total by COLUMNS 44 16 24 11 100

    Department

    2013

    SCH Production by Faculty Group 2013

  • 2014 Annual Report

    8 Media, Journalism & Film

    SCH production increased 184 or 2.46% from 2013 to 2014 (7670credit hours in 2014 vs. 7486

    credit hours in 2013) despite a 2.7% decrease in enrollment (397in 2014 vs. 408 in 2013).

    We attribute much of that increase to 3 factors

    o Adding a new gen class, MED 274 Introduction to Film inFA14

    o Offering fewer classes. Canceled 5 classes (3 lower vision, 1upper division, 1 graduate)

    SP14: MED 381 Broadcast Writing, MED 704 Theory and Researchinto Mass

    Communication

    SU14: MED 130 Fundamentals of Media Convergence, MED 274Introduction to

    Film, JRN 270 Introduction to Journalism

    FA14: none

    o Intersession classes are suddenly very popular in MJFespecially among our 2 new

    assistant professors and instructor, who seize every opportunityto offer them. Because

    they plan new topics, they appeal to many students looking foradditional credits within

    a short time.

    We are among 3 departments in the college to show a SCHproduction increase in 2014.

    SCH production among MJF ranked faculty was down slightly in2014 vs. 2013 (58% in 2014 vs.

    60% in 2013), but SCH production among instructors was upsignificantly (13% in 2014 vs. 9% in

    2013). From 2013 to 2014, instructor SCH production rose 44%,which we attribute to several

    factors.

    o Hiring 2 instructors (in production and BroadcastJournalism)

    o Moving an assistant professor to an instructor position

    o Moving a full professor into the department head position with1 course load to replace

    the former department head’s move from MJF into an associatedean position

    o Making an associate professor assistant department head with 3hours course release.

    2014, however, more closely resembles 2012 when SCH productionwas 57% (vs. 58% in 2014)

    and instructor SCH production was 15% (vs. 13% in 2014).

    Calendar Year Total by ROWS

    Faculty Group Ranked

    Regular

    (Instructors)

    Supplemental

    Faculty

    Graduate

    Assistants

    SCH SCH SCH SCH SCH

    Percents by ROW Percents by ROW Percents by ROW Percents by ROWPercents by ROW

    Art and Design 55% 5% 37% 1% 100%

    Communication 20% 33% 27% 15% 100%

    English 32% 20% 13% 23% 100%

    Media, Journalism &

    Film 58% 13% 26% 3% 100%

    Modern and Classical

    Languages 43% 28% 22% 1% 100%

    Music 62% 12% 24% 2% 100%

    Theatre and Dance 63% 5% 27% 4% 100%

    Total by COLUMNS 42 19 23 11 100

    Department

    2014

    SCH Production by Faculty Group 2014

  • 2014 Annual Report

    9 Media, Journalism & Film

    SCH production among supplemental faculty declined slightly in2014 from 2013 (27% in 2013

    vs. 26% in 2014). 2014 was also higher than 2012 (25%).

    GA SCH production declined slightly from 2013 (4% in 2013 vs. 3%in 2014) but was the same as

    it was in 2012 (3%).

    Due to reallocation at the college level, 2015 will see MJF with4 GAs, the most the department

    has ever had.

    We predict that GA SCH production will increase in 2015 with theaddition of the new GA to

    assist with MED 274, our new gen ed class. She will also teachanother class for us, reducing the

    need for supplemental faculty there. Consequently we expect tosee a small drop in

    supplemental faculty SCH production next year.

    This year is significant because we are slowly climbing back toour 2012 level of 7822 credit

    hours and our all-time peak of 8213 credit hours in 2007. Theprognosis seems good given our

    plans to add classes starting in SP15 and faculty in 2016 withthe restructuring of our production

    program – Digital Film Production likely merging with MediaProduction. We also are developing

    our 2 gen ed classes for online delivery, expected to begin inSU16.

    We expect the addition of equipment through an equipmentpurchase agreement in 2015 to

    allow us to add classes and increase enrollment, thus increasingSCH production.

    3. DEGREES CONFERRED

    FY2009 FY2010 FY2011 FY2012 FY2013 Change

    Headcount Headcount Headcount Headcount Headcount 2013 vx2012

    Value Value Value Value Value Percentage

    Art and Design 122 99 100 90 76 -15.55%

    Arts & Letters/Antiquities 0 0 4 0 0 0%

    Communication 119 102 124 136 126 -7.35%

    English 137 140 141 142 119 -16.20%

    Media, Journalism & Film 99 80 100 104 86 -17.31%

    Modern and Classical

    Languages 53 45 53 53 55 3.77%

    Music 62 67 50 53 65 22.64%

    Theatre and Dance 32 40 40 37 38 2.70%

    624 573 612 615 565 -8.13%

    Fiscal Year

    College Department

    COAL Totals

    Degrees Conferred - % Change FY13 vs FY12

  • 2014 Annual Report

    10 Media, Journalism & Film

    MJF conferred 86 degrees in 2013, down 18 or 17%, but still the3rd highest number in the

    college. MJF accounted for 15% of all degrees awarded in thecollege.

    The decrease in number of degrees awarded likely is due todeclining enrollment in the Media

    Studies/Film Studies and Broadcast Journalism/Print and Internetjournalism majors. However

    we expect

    o That trend to reverse with the collapsing of our 2 journalismmajors into a single

    journalism major and our studies majors into a single studiesmajor.

    o The ESPN initiative to give us momentum because it wasbeginning to draw interest in

    Sports Journalism when we added the first class in SP14 eventhough the MSU/ESPN

    contract had not been signed and the program had not officiallybegun.

    We graduated 1 student in our MSAS program, which officiallybegan in 2013.

    We are less optimistic about substantially raising the number ofgraduates in the MSAS

    Screenwriting option. While MJF students like the screenwritingoption, they are less enamored

    with the heavy focus on business classes that they feelunprepared for and less interested in.

    However, we have reasons for optimism about a master’s degree inMJF.

    o In 2014 we began discussions with the Department ofCommunication on a Master of

    Arts with a Media Emphasis. We have not made significant stridesin implementing that

    program, but we will continue our efforts in 2015.

    o We also began discussions about a potential Sports Journalismmaster’s degree as a

    result of the ESPN initiative. However it will be at least ayear into the program before

    we can fully develop that idea.

    An analysis of the number of degrees awarded in MJF back to 2005shows an overall positive

    trend.

    o Beginning with 79 in 2005, the numbers grew steadily to 99 in2009.

    o There was a sharp decline in 2010 (80), then a sharp riseagain in 2011 and 2012. That

    can be explained by the intentional decision in 2010 to holdenrollment steady by raising

    0.00

    20.00

    40.00

    60.00

    80.00

    100.00

    120.00

    FY 2005 FY 2006 FY 2007 FY 2008 FY 2009 FY 2010 FY 2011 FY 2012FY 2013

    MJF Graduates 2005-2013

  • 2014 Annual Report

    11 Media, Journalism & Film

    our GPA requirement, which caused a decrease in total enrollmentand subsequently a

    decrease in degrees awarded.

    o However, that decrease was short-lived when the number ofdegrees jumped 25% from

    80 in 2010 to 100 in 2011 and on to 104 in 2012 with 104 degreesawarded.

    Because of the significant number of changes across the board inMJF already and our attitude

    of adaptability to industry transformations, we expect ournumber of degrees to increase along

    with enrollment in a steady upward trend into the future.

    4. SUMMER SCH PRODUCTION

    For COAL

    Calendar Year 2008 2009 2010 2011 2012

    Department Term

    Credit Hours

    Credit Hours

    Credit Hours

    Credit Hours

    Credit Hours

    Value Value Value Value Value

    Art and Design Summer 224 312 282 284 314

    Communication Summer 704 621 753 876 693

    English Summer 1,524 1,350 1,716 1,863 1,908

    Media, Journalism & Film Summer 361 251 225 378 364

    Modern and Classical Languages Summer 611 570 612 663 642

    Music Summer 476 434 401 349 259

    Theatre and Dance Summer 156 182 217 340 345

    COAL Total Summer SCH 4,056 3,720 4,206 4,753 4,525

    For MJF

    Calendar Year 2009 2010 2011 2012 2013 Total by ROWS

    Academic Period Summer

    2009 Summer

    2010 Summer

    2011 Summer

    2012 Summer

    2013

    UG/GR Course Group

    Credit Hours

    Credit Hours

    Credit Hours

    Credit Hours

    Credit Hours Credit Hours

    Value Value Value Value Value Value

    UG 251 222 372 358 241 1,444

    Lower Division 69 84 147 99 72 471

    Upper Division 182 138 225 259 169 973

    GR Graduate 0 3 6 6 21 36

    Total by COLUMNS 251 225 378 364 262 1,480

  • 2014 Annual Report

    12 Media, Journalism & Film

    SCH SUM Semester Comparison

    Academic Period Summer 2012

    Summer 2013

    Summer 2014 % Change

    Department

    Credit Hours

    Credit Hours

    Credit Hours

    2014 vs. 2013

    Value Value Value

    Art and Design 314 157 218 38.9

    Communication 693 816 1,039 27.3

    English 1,908 1,920 1,701 11.4

    Media, Journalism & Film 364 262 298 13.7

    Modern and Classical Languages 642 483 425 12.0

    Music 259 330 236 28.5

    Theatre and Dance 345 361 388 7.5

    Total by COLUMNS 4,525 4,329 4,305 0.6

    We had 36 more SCH in SU14 than in 2013, (298 in 2014 vs. 262 in2013) an increase of 13.7%.

    Despite the rise in 2014, we are still down 66 or 82% from the364 we had in SU12.

    We canceled 3 classes in SU14 because of low enrollment, one ofthem being MED 274

    Introduction to Film. It’s was the 3rd time we had tried to putMED 274 on the summer schedule

    but canceled it.

    But with the development of our 2 gen ed classes, MED 274 andMED 120 Mass Media and

    Society, for online delivery in SU16, we expect to see anincrease in SCH in upcoming summer

    semesters.

    We also are planning to offer additional online screenwritingclasses starting in SU15 with the

    hiring of 2 new screenwriting per course faculty.

    A look at summer SCH from SU09 to SU14 shows an interestingfluctuation.

    Beginning with 251 SCH in SU09, there was a dip to 225 in SU10,following by a big spike to 378

    (or 68%) in SU11.

    o The spike in 2011 related to the hiring of 2 new assistantprofessors, changes in

    department core requirements adding 1 class, and the addition ofa 4th screenwriting

    class. Other factors included higher visibility of thedepartment with the development of

    our 1st web series, winning 63 awards, and program enhancements(high definition

    conversion of TV studio and new equipment).

    From SU11, there was a continued slide from 364 SCH in SUS12,262 SCH in 2013 to 298 SCH in

    SU14, consistent with declining number of MJF majors.

    5. COURSE MANAGEMENT

    We canceled 5 classes in 2014, including 3 in SU14 and 2 inSP15. We did not cancel any classes

    in FA14.

  • 2014 Annual Report

    13 Media, Journalism & Film

    These classes included 3 lower division, 1 upper division, and 1graduate class.

    o SP14: MED 381 Broadcast Writing, MED 704 Theory and Researchinto Mass

    Communication

    o SU14: MED 130 Fundamentals of Media Convergence, MED 274Introduction to Film,

    JRN 270 Introduction to Journalism

    o FA14: none

    One of the classes we canceled in SU14 was MED 274, Introductionto Film. It was the 3rd

    summer we had tried to offer that class. After it was canceledfor a 3rd time, we decided it was

    time to develop it as an online offering. It will be offeredagain in SU15 and simultaneously

    developed as an online class. We believe strongly that it willreach enrollment minimums at

    least, especially in the summer, if we change the modality.

    We added a new gen class, MED 274 Introduction to Film inFA14.

    ACCESS

    1. SCH PRODUCTION BY INSTRUCTIONAL FORMAT

    2010 2011 2012 2013 2014 % Change

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    SCH by

    Modality

    Value Value Value Value Value CY14 vs CY13

    Arts & Letters

    Traditional 67,008 66,704 63,799 63,648 61,493 -3.39%

    Off Campus 1,292 1,318 1,258 1,675 1,513 -9.78%

    Media/Telecourse/CD 3,678 3,117 2,829 2,199 2,130 -3.14%

    Intersession 413 396 313 261 318 21.39%

    Internet 3,954 5,283 6,779 8,433 10,591 25.90%

    Interactive Video 390 207 326 213 189 -11.27%

    Evening/Weekend 10,699 10,960 11,443 11,270 11,457 1.66%

    Dual Credit 3,315 3,495 3,887 4,344 4,636 6.72%

    Blended 443 822 1,449 1,257 822 -34.61%

    Arranged 2,982 2,465 2,485 2,127 1,828 -14.10%

    94,174 94,767 94,568 95,427 94,977 -0.47%

    Calendar Year

    College Instructional Format

    COAL Totals

    SCH Production by Course Modality - % Change 2014 vs 2013

  • 2014 Annual Report

    14 Media, Journalism & Film

    For MJF

    Calendar Year 2009 2010 2011 2012 2013

    Department Instructional Format

    Credit Hours

    Credit Hours

    Credit Hours

    Credit Hours

    Credit Hours

    Value Value Value Value Value

    Media, Journalism & Film 7,870 7,926 8,205 7,822 7,486

    Arranged 8 0 7 7 12

    Dual Credit 0 0 0 0 0

    Evening/Weekend 2,421 2,233 1,483 2,202 1,560

    Internet 117 96 288 354 501

    Intersession 45 53 89 72 37

    Off Campus 227 239 316 272 228

    Traditional 5,052 5,305 6,022 4,915 5,148

    COAL TOTAL SCH 92,467 94,174 94,767 94,568 95,427

    Traditional Off

    Campus

    Media

    Telecourse

    CD

    Intersession Internet Interactive

    Video

    Evening

    Weekend

    Dual

    Credit

    Blended Arranged

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit Hours Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    Hours

    Credit

    HoursValue Value Value Value Value Value Value Value Value ValueValue

    Art and Design 10,721 8,553 284 0 0 0 0 1,860 21 0 3

    Communication 16,937 9,293 376 0 57 4,152 0 1,805 663 588 3

    English 29,155 17,772 219 102 33 3,666 189 3,235 3,346 105488

    Media, Journalism

    & Film

    7,670 5,302 243 0 103 444 0 1,569 0 0 9

    Modern and

    Classical

    Languages

    11,696 7,620 49 657 39 1,003 0 1,605 564 66 93

    Music 9,952 6,210 258 555 33 546 0 1,120 0 0 1,230

    Theatre and

    Dance

    8,846 6,743 84 816 53 780 0 263 42 63 2

    94,977 61,493 1,513 2,130 318 10,591 189 11,457 4,636 8221,828

    2014

    2014 Credit Hours Produced by Course Modality

    COAL Totals

    Calendar Year

    Instructional Format

    College Department

    Arts &

    Letters

  • 2014 Annual Report

    15 Media, Journalism & Film

    Traditional modality continues to be MJF’s highest SCH deliveryin 2014, although we did see an

    increase of 3% (5302 SCH in 2014 vs. 5148 in 2013).

    Intersession offerings have become highly popular in MJF. Weshowed a dramatic increase in

    SCH through intersession delivery in 2014 (103 SCH in 2014 vs.37 in 2013). This is attributed to

    the arrival of 2 new assistant professors and an instructor whobrought fresh attractive ideas for

    topics to every intersession. They were supported because ofavailable funding in the college

    and considered intersessions as a way to enhance the teachingsections of their dossiers and

    make a little extra money without a substantial timecommitment.

    Our Evening/Weekend SCH delivery held steady with only a slightincrease of 6% (1560 in 2013

    vs. 1569 in 2014).

    We declined in Internet SCH delivery by 11% (501 in 2013 vs. 444in 2014). However with the

    development of our 2 gen ed classes for online delivery and theaddition of 2 new online

    screenwriting per course instructors giving us the ability tooffer more online screenwriting

    classes, we expect our online SCH to show a significant increasenext year.

    We dropped in arranged SCH delivery, but the numbers are sosmall as to be fairly insignificant.

    (12 in 2013 vs 9 in 2013).

    Our off campus SCH delivery rose slightly at 7% (228 in 2013 vs.243 in 2014).

    B. STUDENT SUCCESS:

    1. Retention RATES

    Student Class FA1 FA2 FA3 FA4 FA5

    FA2008 FA2009 FA2010 FA2011 FA2012

    Freshman 72.92% 65.00% 68.38% 72.53% 67.95%

    Sophom*ore 86.81% 85.00% 79.52% 83.87% 83.33%

    Junior 92.71% 87.29% 87.23% 88.39% 83.33%

    Senior 93.28% 93.60% 95.45% 88.51% 89.92%

    Instructional Format Traditional Evening

    Weekend

    Internet Off Campus Dual Credit Media

    Telecourse

    CD

    Arranged Off Campus Blended Intersession Interactive

    Video

    Credit Hours Credit Hours Credit Hours Credit Hours Credit HoursCredit

    Hours

    Credit Hours Credit Hours Credit Hours Credit Hours CreditHours

    Percents by

    ROW

    Percents by

    ROW

    Percents by

    ROW

    Percents by

    ROW

    Percents by

    ROW

    Percents

    by ROW

    Percents by

    ROW

    Percents by

    ROW

    Percents by

    ROW

    Percents by

    ROW

    Percents by

    ROW

    Art and Design 79.78% 17.35% 0.00% 2.65% 0.20% 0% 0% 2.65% 0% 0%0%

    Communication 54.87% 10.66% 24.51% 2.22% 3.91% 0% 0% 2.22% 3% 0%0%

    English 60.96% 11.10% 12.57% 0.75% 11.48% 0% 2% 0.75% 0% 0%1%

    Media, Journalism &

    Film

    69.13% 20.46% 5.79% 3.17% 0.00% 0% 0% 3.17% 0% 1% 0%

    Modern and Classical

    Languages

    65.15% 13.72% 8.58% 0.42% 4.82% 6% 1% 0.42% 1% 0% 0%

    Music 62.40% 11.25% 5.49% 2.59% 0.00% 6% 12% 2.59% 0% 0% 0%

    Theatre and Dance 76.23% 2.97% 8.82% 0.95% 0.47% 9% 0% 0.95% 1%1% 0%

    COAL Total % (out of

    94,977 SCH)

    64.75 12.06 11.15 1.59 4.88 2.24 1.92 1.59 0.87 0.33 0.20

    Department

    Percentage SCH by Delivery Mode

  • 2014 Annual Report

    16 Media, Journalism & Film

    Total Retention Rates by Department

    Freshmen Fall to Fall Retention Rates by Department

    1st Sem

    Count

    Count

    Retained

    %

    Retained

    1st Sem

    Count

    Count

    Retained

    %

    Retained

    1st Sem

    Count

    Count

    Retained

    %

    Retained

    1st Sem

    Count

    Count

    Retained

    %

    Retained

    Value Value Value Value Value Value Value Value Value ValueValue Value

    Arts &

    Letters

    361 281 77.84 363 282 77.69 298 217 72.82 317 240 75.71

    Art and Design Freshman 92 65 70.65 99 74 74.75 77 57 74.03 7458 78.38

    Communication Freshman 16 14 87.50 22 17 77.27 25 16 64.00 20 1575.00

    English Freshman 48 44 91.67 37 29 78.38 30 21 70.00 49 3673.47

    Media,

    Journalism &

    Film

    Freshman 90 64 71.11 57 43 75.44 59 40 67.80 57 42 73.68

    Modern and

    Classical

    Languages

    Freshman 12 10 83.33 7 5 71.43 7 6 85.71 14 11 78.57

    Music Freshman 66 56 84.85 85 70 82.35 52 39 75.00 65 5178.46

    Theatre and

    Dance

    Freshman 37 28 75.68 56 44 78.57 48 38 79.17 38 27 71.05

    361 281 77.84 363 282 77.69 298 217 72.82 317 240 75.71

    1st Time New-in-College Freshman Retention Rates

    Fall 2013

    First Time-New in College

    COAL Totals

    Fall 2010

    First Time-New in College

    Fall 2011

    First Time-New in College

    Fall 2012

    First Time-New in College

    Academic Period

    Student Population Sem1

    College

    Sem1

    Department

    Sem1

    Student

    Class

    Sem1

    Academic Period

    1st Sem Count Count Retained % Retained 1st Sem Count CountRetained % Retained 1st Sem Count Count Retained % Retained 1st SemCount Count Retained % Retained 1st Sem Count Count Retained %Retained

    Value Value Value Value Value Value Value Value Value ValueValue Value Value Value Value

    Art and Design 558 372 86.56 551 369 82.76 560 363 81.43 560 38083.57 547 397 84.83

    Communication 316 171 88.29 324 181 83.64 327 186 85.02 316 18288.61 330 198 85.76

    English 495 317 86.87 545 329 81.65 573 360 85.17 536 331 83.21509 310 81.93

    Media, Journalism & Film 417 274 87.05 443 299 83.52 450 28083.33 446 276 83.86 413 265 82.57

    Modern and Classical Languages 131 86 89.31 124 76 84.68 113 6282.30 99 68 88.89 97 58 86.60

    Music 347 244 87.32 326 215 83.13 298 206 84.90 334 243 85.33318 219 87.11

    Theatre and Dance 201 150 87.56 223 156 85.65 214 135 79.91 220154 85.45 231 158 84.42

    COAL Totals 2,465 1,614 87.26 2,536 1,625 83.16 2,535 1,59283.39 2,511 1,634 84.79 2,445 1,605 84.29

    Fall 2010 Fall 2011 Fall 2012

    Department Sem1

    Fall 2008 Fall 2009

    1st Sem Count Count Retained % Retained 1st Sem Count CountRetained % Retained 1st Sem Count Count Retained % Retained 1st SemCount Count Retained % Retained 1st Sem Count Count Retained %Retained

    Value Value Value Value Value Value Value Value Value ValueValue Value Value Value Value

    Art and Design Freshman 124 96 77.42 126 89 70.63 115 77 66.96124 88 70.97 107 77 71.96

    Communication Freshman 23 17 73.91 40 31 77.50 28 22 78.57 31 2683.87 33 20 60.61

    English Freshman 58 45 77.59 51 35 68.63 64 53 82.81 55 40 72.7344 28 63.64

    Media, Journalism & Film Freshman 96 70 72.92 100 65 65.00117 80 68.38 91 66 72.53 78 53 67.95

    Modern and Classical LanguagesFreshman 17 12 70.59 17 12 70.5915 11 73.33 12 8 66.67 8 7 87.50

    Music Freshman 89 75 84.27 87 65 74.71 72 62 86.11 101 82 81.1958 44 75.86

    Theatre and Dance Freshman 48 39 81.25 63 45 71.43 48 32 66.6769 55 79.71 61 47 77.05

    455 354 77.80 484 342 70.66 459 337 73.42 483 365 75.57 389 27670.95COAL TOTAL FRESHMAN RETENTION

    Fall 2008 Fall 2009 Fall 2010 Fall 2011 Fall 2012AcademicPeriod

    Department Sem1 Student Class Sem1

  • 2014 Annual Report

    17 Media, Journalism & Film

    Our average retention rate across all ranks was 81.45% in 2013.This was a slight decrease from

    the 82.57% in 2012. We have hovered around 82%-83% since 2009,so even a small slide to 81%

    deserves our attention.

    We believe our restructured journalism and studies programs willhelp as will the addition of the

    Sports Journalism component to our curriculum and the ESPNinitiative. We are beginning

    discussions about restructuring our production majors (DigitalFilm Production and Media

    Production) and will get advice from our external reviewersabout how to address declining

    retention and enhance our programs.

    We made significant improvement in our freshmen retention ratein 2013 with 73.68% vs.

    67.80% in 2012. However, we are still down from the 75.44% ratewe achieved in 2011.

    As a deliberate retention effort, we began our First Shot bootcamp class targeting incoming

    freshmen and first-time transfers in SP14. We had a good turnoutand believe it made a

    difference. However, we realized the deficiencies in the classand the changes we needed to

    make when we offer it again in SP15.

    71.11%

    75.44%

    67.80%

    73.68%

    62.00%

    64.00%

    66.00%

    68.00%

    70.00%

    72.00%

    74.00%

    76.00%

    78.00%

    Fall 2010 Fall 2011 Fall 2012 Fall 2013

    MJF Retention First Time New in College Freshmen

    83.52%83.33%

    83.86%

    82.57%

    81.45%

    80.00%

    80.50%

    81.00%

    81.50%

    82.00%

    82.50%

    83.00%

    83.50%

    84.00%

    84.50%

    Fall 2009 Fall 2010 Fall 2011 Fall 2012 Fall 2013

    MJF Retention All Students

  • 2014 Annual Report

    18 Media, Journalism & Film

    2. MAPP Scores

    Our MAPP scores continue to stay fairly consistent over the last5 years, and we continue to

    rank in the 50th percentile of National MAPP Scores.

    However, we showed a slight decline in 2014 from 2013 in ourdepartment scores, dropping

    from the 452.14 percentile to 450.48 percentile.

    3. OTHER DATA OR INDICATORS OF STUDENT SUCCESS

    MJF won 51 awards in 2014 from the following organizations.(Appendix B, Section C)

    Broadcast Education Association National Festival of Media Arts:http://www.beaweb.org/2014/festival-stuw.html

    Fiscal Year Department Avg National 50th Percentile National80th Percentile

    2010 452.1 443 464

    2011 449.04 444 464

    2012 450.25 444 464

    2013 452.12 446 466

    2014 450.48 446 466

    http://www.beaweb.org/2014/festival-stuw.html

  • 2014 Annual Report

    19 Media, Journalism & Film

    College Newspaper Business and Advertising Managershttp://cnbam.org/article_c37e0212-bd2a-11e3-81bc-0017a43b2370.html

    Society of Professional Journalism – Region 7(Missouri/Iowa/Nebraska/Kansas)

    U.S. & Foreign Film Festivals o International Film Festivalfor Comedy, Romance and Musical (India) o New Hope Film Festival(Pennsylvania)

    LA Webfest

    Missouri Broadcast Education Association Student Competition:http://www.mbea.us/winners.html

    Missouri College Media Association Awards:http://www.mopress.com/contests.php (For work published Jan. 1,2013, through Dec. 31, 2013)

    C. RESOURCES AND PRODUCTIVITY

    1. SECTION BY SIZE AND SCH

    Avg

    Section

    Size

    Avg

    Section

    Size

    Avg

    Section

    Size

    Section

    Count

    Avg

    Section

    Size

    Section

    Count

    Avg

    Section

    Size

    Avg

    Section

    Size

    Value Value Value Value Value Value Value Value

    Art and Design

    Tenured

    Tenure

    Eligible 19.31 16.98 16.52 133 16.56 134 14.07 16.43

    Communication

    Tenured

    Tenure

    Eligible 21.16 20.64 19.45 58 21.21 64 16.28 18.96

    English

    Tenured

    Tenure

    Eligible 22.61 22.86 23.28 131 22.10 151 19.54 21.40Media,

    Journalism &

    Film

    Tenured

    Tenure

    Eligible 23.76 24.82 27.52 64 26.16 63 25.92 25.06Modern and

    Classical

    Languages

    Tenured

    Tenure

    Eligible 23.72 21.29 22.94 75 23.52 69 25.30 22.37

    Music

    Tenured

    Tenure

    Eligible 29.80 31.15 32.40 126 29.87 222 14.93 23.90

    Theatre and

    Dance

    Tenured

    Tenure

    Eligible 15.53 14.38 15.67 109 15.77 122 16.36 14.11

    21.99 21.81 21.88 1,479 21.69 1,703 18.62 20.42

    2013 2014 Total

    Total by COLUMNS

    Average Section Size by Ranked Faculty - with 5 Year Average

    Calendar Year

    Department

    Faculty

    Group

    2010 2011 2012

    http://cnbam.org/article_c37e0212-bd2a-11e3-81bc-0017a43b2370.htmlhttp://cnbam.org/article_c37e0212-bd2a-11e3-81bc-0017a43b2370.htmlhttp://www.mbea.us/winners.htmlhttp://www.mopress.com/contests.php

  • 2014 Annual Report

    20 Media, Journalism & Film

    Average section size for ranked faculty in MJF has risen over 5years by 3% (22.73 in 2010 vs.

    23.44 in 2014).

    There were fluctuations over the 5-year period including a dipin 2011 (22.69) following a

    decision in 2010 to raised our GPA requirements to hold growthsteady and in 2013 (2301) when

    department enrollment was generally down.

    Average section size in 2014 is the second highest in thecollege behind Music as it has been for

    the last 5 years.

    The numbers indicate high efficiency among ranked faculty inMJF, especially compared to other

    departments in the college.

    The number of classes MJF has offered over a 5-year period hasranged from a low of 126 in

    2013 to a high of 2014, a trend that reflects the department’senrollment.

    o 133 in 2010

    o 136 in 2011

    Section

    Count

    Avg

    Section

    Size SCH

    Section

    Count

    Avg

    Section

    Size SCH

    Section

    Count

    Avg

    Section

    Size SCH

    Section

    Count

    Avg

    Section

    Size SCH

    Section

    Count

    Avg

    Section

    Size SCH

    Avg

    Section

    Size

    Value Value Value Value Value Value Value Value Value ValueValue Value Value Value Value Value

    Art and Design 212 18.65 12203 216 18.00 12013 217 17.41 11660201 17.63 11068 224 15.35 10721 17.03

    Tenured/Tenure Eligible 133 19.31 7994 129 16.98 6859 124 16.526380 133 16.56 6840 134 14.07 5935 16.43

    Other Regular Faculty 15 15.60 705 17 18.88 975 17 19.47 1005 1314.46 570 14 13.93 579 16.65

    Supplemental Faculty 62 18.19 3387 65 19.95 3891 76 18.42 420055 20.96 3439 74 18.01 3991 18.47

    Graduate Assistants 2 12.00 72 0 0.00 0 0 0.00 0 0 0.00 0 212.50 75 13.75

    Communication 229 21.14 14462 223 21.14 14547 228 20.31 14258236 21.83 16088 266 19.97 16937 20.22

    Tenured/Tenure Eligible 70 21.16 4513 67 20.64 4424 51 19.453261 58 21.21 3951 64 16.28 3352 18.96

    Other Regular Faculty 67 21.49 4202 63 21.27 3908 68 20.22 393965 21.95 4177 85 21.92 5570 20.73

    Supplemental Faculty 47 20.60 2895 47 21.72 3065 69 20.36 420973 21.59 4721 80 19.35 4637 20.31

    Graduate Assistants 44 21.36 2696 39 21.18 2478 39 21.69 2538 3923.23 2718 36 23.56 2544 21.38

    English 378 21.78 27826 386 21.75 28271 384 21.82 28453 39921.09 29229 429 19.50 29155 20.80

    Tenured/Tenure Eligible 152 22.61 10934 139 22.86 10090 11723.28 8743 131 22.10 9459 151 19.54 9468 21.40

    Other Regular Faculty 88 21.78 5675 95 21.60 6115 98 22.13 642695 21.67 6103 102 19.38 5898 21.21

    Supplemental Faculty 30 19.57 1779 43 19.33 2493 62 19.58 364271 19.25 4101 67 18.46 3843 19.31

    Graduate Assistants 107 21.26 6825 102 21.36 6573 106 21.32 6654102 20.52 6279 109 20.17 6597 20.36

    Media, Journalism & Film 133 22.73 7926 136 22.69 8205 12823.43 7822 126 23.01 7486 137 21.82 7670 22.11

    Tenured/Tenure Eligible 63 23.76 4176 73 24.82 5008 61 27.524446 64 26.16 4486 63 25.92 4432 25.06

    Other Regular Faculty 22 24.05 1358 20 18.45 1068 23 17.70 118914 17.79 691 23 17.17 1012 18.22

    Supplemental Faculty 36 19.53 2098 28 20.11 1689 33 19.52 191836 18.97 2013 41 17.24 1972 17.68

    Graduate Assistants 12 24.50 294 9 24.56 221 11 24.45 269 1224.42 293 10 25.40 254 24.54

    Modern and Classical Languages 173 22.71 12512 173 21.28 11967183 21.75 12619 183 21.17 12016 186 20.30 11696 20.99

    Tenured/Tenure Eligible 85 23.72 6258 79 21.29 5445 84 22.945799 75 23.52 5143 69 25.30 5081 22.37

    Other Regular Faculty 51 19.53 2920 57 19.49 3285 59 19.25 342247 19.66 2758 58 19.26 3300 18.91

    Supplemental Faculty 27 28.33 2325 31 26.45 2490 32 25.19 243353 21.21 3381 54 15.93 2586 22.06

    Graduate Assistants 7 16.71 351 1 21.00 63 2 23.50 141 3 13.00117 4 11.00 132 14.74

    Music 155 30.31 10616 159 31.50 10805 168 31.08 10978 170 30.0210928 285 16.42 9952 24.93

    Tenured/Tenure Eligible 113 29.80 6960 116 31.15 7096 123 32.407649 126 29.87 7274 222 14.93 6134 23.90

    Other Regular Faculty 8 18.00 545 5 19.80 273 6 16.67 244 372.67 651 8 47.13 1147 21.90

    Supplemental Faculty 25 38.76 2582 27 41.15 3054 27 35.85 277532 30.63 2770 47 18.30 2421 30.37

    Graduate Assistants 9 24.22 465 9 16.44 220 12 14.00 299 9 15.67200 8 16.00 214 26.35

    Theatre and Dance 172 18.92 8629 173 18.48 8959 158 19.56 8778164 18.84 8615 176 17.91 8846 17.28

    Tenured/Tenure Eligible 125 15.53 4999 123 14.38 4752 88 15.673836 109 15.77 4588 122 16.36 5592 14.11

    Other Regular Faculty 5 11.20 134 8 12.63 274 37 23.22 2335 1614.06 564 24 9.33 423 14.71

    Supplemental Faculty 27 26.19 1768 29 28.45 2317 25 22.64 167531 27.77 2560 26 30.77 2393 24.50

    Graduate Assistants 15 36.73 1653 12 38.75 1395 8 35.88 861 835.50 852 4 33.00 396 33.67

    1,452 21.99 94174 1,466 21.81 94767 1,466 21.88 94568 1,47921.69 95430 1,703 18.62 94977 20.42

    Section Numbers and Ave. Size Taught by Faculty Groups

    2010 2011Calendar Year

    Department Faculty Group

    2012 2013 2014 Total by

    COAL Totals

  • 2014 Annual Report

    21 Media, Journalism & Film

    o 128 in 2012

    o 126 in 2013

    o 137 in 2014

    Over a 5-year period, MJF ranked faculty have continued to teachthe largest classes followed

    closely by supplemental faculty, then instructors, and graduateassistants. A year-over-year

    comparison demonstrates this trend.

    o Of the 137 classes offered in 2014, 46% were taught by rankedfaculty, 17% were taught

    by instructors, 30% were taught by supplemental faculty, and 7%were taught by GAs.

    o Compared to 2013 when MJF offered 11 fewer classes, thepercentages of coverage by

    teaching ranks was proportionally the same. In 2013, rankedfaculty taught 51% of

    classes, instructors taught 11%, supplemental faculty taught29%, and GAs taught 10%.

    We have consistently relied on supplemental faculty to assistantus in covering the classes we

    must offer to maintain our course periodicity. However weanticipate our hiring plan over the

    next 3 years and the results of our 5-year program review towill allow us to cover more classes

    will full-time faculty.

    SCH follows the trend of numbers of classes covered by facultygroups.

    Because we taught more classes in 2014 than in 2013, we hadhigher SCH (2%).

    We anticipate SCH to be higher in 2015 because of our new gen edclass and adding classes.

  • 2014 Annual Report

    22 Media, Journalism & Film

    2. DELAWARE DATA

    I. DEPT/DEL SCH

    2006 2007 2008 2009 2010 2011 2012

    MSU SCH/

    DEL SCH

    MSU SCH/

    DEL SCH

    MSU SCH/

    DEL SCH

    MSU SCH/

    DEL SCH

    MSU SCH/

    DEL SCH

    MSU SCH/

    DEL SCH

    MSU SCH/

    DEL SCH

    Value Value Value Value Value Value Value

    a) Tenured/Tenure-Track Faculty 82.7 74.0 82.4 98.2 94.7 86.7101.4

    b) Other Regular Faculty 49.2 64.9 43.8 50.4 53.6 97.9 59.5

    c) Supplemental Faculty 117.6 114.4 124.5 106.2 96.1 136.2138.8

    d) Graduate Assistants 0.0 0.0 0.0 0.0 0.0 0.0 0.0

    e) All Faculty Combined 85.3 81.9 86.7 92.6 85.1 98.9 101.1

    a) Tenured/Tenure-Track Faculty 57.8 71.6 71.9 83.4 86.1 80.270.3

    b) Other Regular Faculty 86.6 82.4 91.5 92.7 91.5 100.7 93.4

    c) Supplemental Faculty 113.4 95.7 120.8 107.9 82.1 136.7134.9

    d) Graduate Assistants 72.9 88.8 69.5 80.8 74.1 77.0 83.4

    e) All Faculty Combined 82.6 87.2 87.3 94.4 89.2 100.0 99.2

    a) Tenured/Tenure-Track Faculty 91.5 98.2 97.0 98.4 108.8 103.192.7

    b) Other Regular Faculty 98.8 105.7 99.2 107.0 106.5 112.1110.0

    c) Supplemental Faculty 156.5 107.4 103.5 100.0 99.6 98.1110.6

    d) Graduate Assistants 97.7 93.1 77.1 80.6 79.6 75.8 80.1

    e) All Faculty Combined 102.3 103.3 92.6 96.3 99.1 101.9100.9

    a) Tenured/Tenure-Track Faculty 105.9 90.1 112.2 135.6 85.3119.8 120.3

    b) Other Regular Faculty 76.7 102.5 91.5 108.8 92.1 100.691.6

    c) Supplemental Faculty 133.2 109.9 113.8 133.9 98.8 141.5145.6

    d) Graduate Assistants 83.5 68.4 85.2 61.1 81.1 59.4 61.5

    e) All Faculty Combined 100.5 96.4 105.7 134.9 97.3 122.2126.3

    a) Tenured/Tenure-Track Faculty 152.1 151.3 138.9 128.2 124.0124.3 129.0

    b) Other Regular Faculty 79.1 73.7 84.7 96.0 91.5 100.4105.1

    c) Supplemental Faculty 106.5 141.8 169.1 128.3 134.4 216.5181.9

    d) Graduate Assistants 0.0 0.0 0.0 48.7 51.1 43.3 53.6

    e) All Faculty Combined 117.0 122.3 123.1 112.3 107.8 117.5119.8

    a) Tenured/Tenure-Track Faculty 75.2 87.2 86.7 103.9 95.3 111.1103.2

    b) Other Regular Faculty 78.6 29.5 35.0 53.2 81.4 28.0 0.0

    c) Supplemental Faculty 315.5 140.7 267.2 128.3 212.2 278.9205.8

    d) Graduate Assistants 134.2 247.8 153.9 56.7 22.4 40.0 56.4

    e) All Faculty Combined 106.2 107.9 115.0 100.7 103.7 117.5108.8

    a) Tenured/Tenure-Track Faculty 81.8 110.5 118.2 111.0 124.0110.1 145.6

    b) Other Regular Faculty 32.5 99.5 66.9 0.0 71.3 83.5 124.7

    c) Supplemental Faculty 153.7 118.7 139.3 129.9 152.9 197.6119.0

    d) Graduate Assistants 154.1 137.7 139.9 133.1 161.8 192.5172.0

    e) All Faculty Combined 100.6 111.2 126.5 115.9 127.0 119.3127.3

    Theatre and

    Dance

    Communication

    English

    Media,

    Journalism and

    Film

    Modern and

    Classical

    Languages

    Music

    Fall

    Department Delaware Faculty Group

    Delaware SCH Production Comparison by Faculty Classification

    Art and Design

  • 2014 Annual Report

    23 Media, Journalism & Film

    MJF SCH Production by faculty has been above 100% of Delawaredata since 2006 except for in

    2007 and 2010. We had a major curricular change in 2007 with theintroduction of our Digital

    Film Production major and the addition of new classes that wererequired. In 2010, we raised

    our GPA requirement to hold enrollment steady, which affectedSCH Production.

    We are climbing back from our 2010 percentage (97.3), reaching122% in 2011 and 126% in

    2012.

    We expect this trend to continue in the future.

    In 2012, MJF was 2nd in the college in SCH Production comparedto Delaware data, behind

    Theatre & Dance by only 1 percentage point.

    A year earlier in 2011, MJF had the highest percent of SCHProduction compared to Delaware

    data in the college with 122%.

    II. MSU SCH COST/DEL SCH COST

    MJF SCH costs in 2013 were the lowest in the college at 63.12%of Delaware data indicating that

    we do more with less and continue to manage our money well.

    Other departments in the college are spending more than MJF.

    Our percentages have improved from 2011-2013 (63.12 in 2013;66.45% in 2012; 78.52% in

    2011) indicating our efficiency compared to Delaware data is onan upward trend.

    We expect the numbers to continue to improve with the additionof our new gen ed class in

    FA14.

    The numbers show MJF costs are still flat compared to Delawaredata.

    The department is not competitive in the COAL budgetallocation.

    2010 2011 2012 2013MSU_SCH_

    DEL_AVG

    MSU_SCH_

    DEL_AVG

    MSU_SCH_

    DEL_AVG

    MSU_SCH_

    DEL_AVG

    Value Value Value Value

    Art & Design 98.23 97.78 91.29 101.24

    Communication 75.15 77.01 75.29 83.91

    English 79.52 78.53 76.65 82.04

    Media, Journalism, Film 67.84 68.52 66.45 63.12

    Modern & Classical Languages 89.09 83.73 84.97 85.55

    Music 86.22 84.24 80.18 86.98

    Theatre & Dance 62.72 65.96 66.32 67.71

    Fiscal_Year

    College_Desc Department_Desc

    Delaware Costs Comparison by Department

    Arts and

    Letters

  • 2014 Annual Report

    24 Media, Journalism & Film

    D. RESEARCH AND SCHOLARSHIP

    MJF faculty had a highly productive year. (Appendix B, SectionB)

    o Book Chapters – 1

    o Referred Journal Articles 1

    o Presentations – 13

    o Other Intellectual Contributions – 7

    o Creative Works – 6

    o Editorial and Review Activities – 6

    E. PROGRAM AND CURRICULUM ENHANCEMENTS

    Used Program Enhancement Fees to purchase a new lab equipmentcheckout system to solve

    some of the problems with our old system regarding difficulty ofuse and inaccurate

    information.

    o Helped us better manage equipment utilization by students inclasses and those working

    on special projects. We also revised our equipment return policyand instituted new fees

    for late equipment return. Cost was $7,500.

    Upgraded EZ News Software used to prepare scripts for BroadcastJournalism classes. Cost was

    $3,100.

    Purchased ChyronHego’s Graffiti high definition broadcastgraphics hardware platform to

    replace a 10-year-old system and give our TV control room theability to do live, High Definition

    graphics and teach our students the broadcast industry standardgraphics program, Lyric Pro.

    Cost was $22,440.

    Purchased Facilis Terrablock high performance video server thatallowed students and faculty to

    access media files stored on the server in a central locationfrom any network connected

    workstation in Craig or Strong halls.

    o It was a significant upgrade because our previous digitalstorage was unable to function

    with our AVID and ProTools editing systems. It also increasedour capacity for advanced

    video and audio projects, which is central to our Media Labremodel plans. Cost through

    a Provost Grant was $10,000.

    Moved department server in Strong Hall to more secure andaccessible location in the suite by

    the KSMU Control Room. Cost was $10,000, paid with funds fromthe Provost’s Office, COAL,

    and MJF.

    Began a Sports Journalism component in MJF as a result of MSU’splans to contract with ESPN to

    air live home sports games on ESPN-3.

    o After meeting with University Athletics officials and others,we decided MJF would be

    part of the initiative by creating opportunities for ourJournalism students to work on

    the ESPN shows.

    o Began offering a Sports Journalism class in SP14 that taughtstudents the basics of

    sports reporting and put Sports Journalism on the SU15 schedule.We created another

    class, Electronic Sports Production, for FA15 that would produceshort videos for the

    ESPN shows.

  • 2014 Annual Report

    25 Media, Journalism & Film

    Taught boot camp class, MJF First Shot Boot Camp, for the firsttime in Spring 2014, 2nd block.

    About 35 freshmen and new transfer students enrolled. The classwas centered on the SATA 48

    hour film competition, which served as the culminating specialproject where students had 48

    hours to make a 5-minute film that also incorporated a line ofdialogue and an artifact.

    o We found that we did not have enough time in essentially 6weeks with time loss for

    holidays to accomplish our needs. We decided to focus more onteaching basics,

    especially strong collaboration skills, essential to successfulfilmmaking, and to add

    guest lectures from faculty in MJF and others the next time weteach it. We will

    continue with the SATA 48 as the special project when the classis offered for a full

    semester in SP15.

    Continued plans for the major lab remodel in Craig and Stronghalls beginning in SU15.

    Completed our 2nd major department production, “A Little Help,”a comedy web series.

    Following “Epilogue,” a futuristic time-travel series, “A LittleHelp” shows our faculty and

    students’ versatility and success in working across genres.

    Developed our 3rd major department production, “Show-Me Chefs,”a reality cooking show

    inspired by “Chopped” and “Iron Chef” on the Food Network. Likethose shows, a panel of

    judges score chefs in each of three rounds of competition with atargeted ingredient, and a

    winner is chosen at the finale. The show began pre-production inFA14, will be in production in

    MED 583 Advanced Television Production in SP15, andpost-production in MED 597 Post-

    Production “Show-Me Chefs” in SU15.

    Succeeded in combining our Print and Internet Journalism andBroadcast Journalism options

    into 1 Journalism program. It was an initiative that had been indiscussion for several years, and

    we believe we will see successful results in increasedenrollment and interest in the future.

    Succeeded in combining our Media Studies and Film Studiesprogram into a Film and Media

    Studies major that we expect to address our declining enrollmentin those areas and make the

    program more attractive for effective recruitment andmarketing.

    F. PUBLIC AFFAIRS: REPRESENTATIVE INITIATIVES AND ACTIVITIES

    Assistant Professor Emanuelle Wessels created a service learningproject in MED 304 Media

    Theory and MED 355 Social Media, supporting the university’sPublic Affairs mission and

    increasing the number of service learning sections thedepartment offers. The project was

    designed to encourage healthy Missourians through social mediato register for health care under

    the Affordable Care Act.

    Emanuelle also integrated a service learning component into hersection of GEP 101 First Year

    Foundations.

    MJF continued to support the university’s Public Affairsinitiative with information

    provided through Ozarks News Journal, our weekly televisionmagazine show, and The

    Standard, our 103-year-old student newspaper.

    The Standard aggressively covered the Ferguson, Missouri,protest during Homecoming

    2014, which drew national attention.

  • 2014 Annual Report

    26 Media, Journalism & Film

    We continued with Ozarks News Break, a 10-minute biweekly newsupdate live-streamed

    on the Ozarks News Journal website.

    We added closed-captioning on Ozarks News Journal.

    Associate Professor Andy Cline continued using The SpringfieldReport as an online publishing

    medium for news stories written in his JRN 478 MultimediaJournalism class.

    PART 3: PROGRAM ASSESSMENT (DATA, ANALYSIS, ADJUSTMENTS ON THEBASIS OF DATA)

    The department moved into the 3rd phase of our 3-year programassessment, which included our

    Non-comprehensive program (Film Studies and Media Studies) andour last department SLO on

    Criticism.

    Comprehensive Program (Digital Film Production and MediaProduction)

    We completed the comprehensive degree assessment, which wefailed to complete the year

    before. We used assignments gathered the previous year, did atest assessment to test the

    rubric and completed the final assessment.

    There were no real surprises.

    From our formal assessment and observations over severalsemesters, we realized a key finding.

    We determined that a serious backlog exists that preventsproduction students from

    progressing through the program in a timely way because of thelimited number of classes we

    can offer due to limited resources (faculty, equipment, andspace). There was no clear solution

    to this program at the end of 2014. However SP15 broughtbrighter news for MJF with an

    equipment purchase arrangement.

    We also discovered from our assessment and observations that ourcore production class, MED

    365 Digital Film and Media Production, was in serious need ofrestructuring after years of

    remaining virtually the same. Full-time faculty who teach theclass collaborated on a plan to

    transform MED 365 into one that better addresses currentindustry trends and standards.

    Faculty members were energized by the effort as were students,and the prognosis for success

    was bright at the end of 2014.

    Non-comprehensive Program (Film Studies and Media Studies)

    We completed the non-comprehensive program assessment after atrial assessment to test the

    rubric.

    We found no real surprises, but we did realize that it wasfinally time to combine the Film

    Studies and Media Studies options to better focus the programand more effectively address

    years of declining enrollment.

    We succeeded in developing a plan for a new Film and MediaStudies major that was approved

    and will go into effect in FA15. The new major preserves thebest of both programs with the

    same number of hours but offers students enhanced opportunitiesfor choices and broader

    experiences.

    The prognosis for future success seems bright, but we recognizethat we will need to

    aggressively pursue our program refocus and marketing efforts tomake it attractive to new

    students.

  • 2014 Annual Report

    27 Media, Journalism & Film

    Department SLO Criticism)

    We fell short of completing this assessment. We started off wellby doing a trial assessment to

    test the rubric and even made a slight rubric change. We alsoattempted the real assessment

    but were unable to schedule committee meetings to address ourfindings and file a report.

    We will attempt to finish this important assessment in 2015because from preliminary findings

    we were beginning to determine that our students needed morewriting experiences across our

    curriculum. This, however, was not a surprise.

    PART 4: NARRATIVE ASSESSMENT

    Among the highlights of 2014 was MJF’s hiring of a new assistantprofessor, Harrison Witt, in Digital Film

    Production. Harrison began in FA14, and his hiring positioned usto strengthen our Digital Film

    Production component, filling a need for a cinematographyprofessor that has existed for years. He also

    added his lighting expertise to several classes. But moresignificantly, Harrison brought new energy and

    a fresh perspective to the department. He immediately began aninitiative to restructure our basic film

    production class, MED 365 Digital Film and Media Production,updating it significantly to reflect current

    industry trends. By the end of 2014, production faculty werebeginning to feel energized by changes

    they saw taking place.

    Another search for an assistant professor of New Media andInteractive Design failed again. But that

    failure turned into a big success for MJF. In a late search, wewere able to hire an instructor, Andrew

    Twibell, in the position of a generalist to teach productionclasses. He contributed significantly to our

    ability to offer production courses regularly without having tohire supplemental faculty. Furthermore,

    while not required for his position, he brought an aggressivecreative agenda to the department with

    the creation of a short narrative film, “Greene County” thatallowed students to gain real world

    production experience. His second production, “Limbo,” was ourpremiere venture into moving a

    student script created in a “Writing the Web Series”screenwriting class into production involving both

    MJF and Theater & Dance students. He also provided a specialservice to the college through creation of

    short department video introductions with each departmenthead.

    We used Program Enhancement Fees to purchase a new lab equipmentcheckout system to solve some

    of the problems with our old system regarding difficulty of useand inaccurate information. This system

    helped us better manage equipment utilization by students inclasses and those working on special

    projects. We also revised our equipment return policy andinstituted new fees for late equipment

    return.

    We also used our Program Enhancement Fees to make otherimportant purchases, including an upgrade

    to software used to prepare scripts, a broadcast graphicsplatform to replace one that was 10 years old,

    and a video server that allowed students and faculty to editvideo work outside of a lab.

    We began a Sports Journalism component in MJF as a result ofMSU’s plans to contract with ESPN to air

    live home sports games on ESPN-3. Students in our SportsJournalism class in will work on the ESPN

    shows, which we think will enhance the attractiveness of ourjournalism program and offer us

    opportunities to develop Sport Journalism as an area ofconcentration.

  • 2014 Annual Report

    28 Media, Journalism & Film

    We completed our 2nd major department production, “A LittleHelp,” a comedy web series, showing our

    faculty and students’ versatility and success in working acrossgenres. After that was finished, we began

    developing our 3rd major department production, “Show-Me Chefs,”a reality cooking show inspired by

    “Chopped” and “Iron Chef” on the Food Network. Like those shows,a panel of judges score chefs in

    each of three rounds of competition with a targeted ingredient,and a winner is chosen at the finale. The

    show began pre-production in FA14, will be in production in MED583 Advanced Television Production in

    SP15, and post-production in MED 597 Post-Production Show-MeChefs in SU15.

    In an effort to increase our international recruitment outreach,we visited La Sabana University in

    Botoga, Colombia, again, which resulted in “Epilogue,” ourEmmy-award winning web series, being

    featured at La Sabana’s first international film festival,Festivale International Audio Visual, and an

    invitation to Associate Professor Deb Larson, who was executiveproducer on the series, to attend and

    present at the festival. She attended and delivered 2presentations. We also visited Javierana University

    in Bogota in search of other Stay Away opportunities while onour trip to Colombia. However none has

    developed with Javiernana thus far despite their impressivemedia program.

    We participated in several MSU and outside recruitment eventswith strong faculty support.

    MSU Spring Showcase on April 5, staffed by 4 facultymembers.

    MSU Fall Showcase on Sept. 27, staffed by department head and 3faculty members. MSU Majors Fair on Oct. 28. All but one MJFfaculty member participated. Spring Creek Art Festival, a 2-dayevent designed to celebrate student artists in Springdale,Ark.,

    in October. We had a strong turnout of students who visited ourbooth.

    We also participated in 2 major events at the 2014 COALHomecoming Gala.

    On Friday, Oct. 17, Electronic Arts 2004 alum Matt Raithelpresented a Master Class on Video

    Game Development. Matt is currently the Studio Director ofGraphite Lab in St. Louis where he

    and his team produced the mobile game app, “My Little Pony Partyof One,” which reached #1

    ranking in 73 countries by selling more than one milliondownloads in one week. The game was

    primarily created by Matt Stevens, who received his BFA inAnimation from MSU in 2009.

    Friday, Oct. 17, Matt Raithel participated in a panel discussiontitled Preparing for that First

    Professional Job or How I Survived the Biggest Mistake I everMade!

    We also stepped up department recruitment efforts by selecting aRecruitment Committee that held

    several meetings throughout the year to work on specificrecruitment duties, including assisting in the

    COAL redesign of department banners, selecting photos forpostcards to be used at recruitment events,

    updating recruitment materials to reflect program changes, andplanning recruitment events at area

    high schools and in St. Louis and Kansas City. The committee isenergized about recruiting and

    brainstormed several ideas, some of which we hope to pursue inthe coming year.

    After 5 years, we finally succeeded in combining our Print andInternet Journalism and Broadcast

    Journalism majors into 1 Journalism major. Our journalismprogram has seen a steady decline in

    enrollment over several years, in part because of changes in theindustry. But the fact that our program

    had not been truly updated in a long time contributed todeclining interest. We believe we will see

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    29 Media, Journalism & Film

    successful results and increased enrollment in the future fromthe combined program that gives

    students many more choices for their classes but preserves thequality of the separate programs.

    Also after several years, we finally succeeded in combining ourMedia Studies and Film Studies program

    into a Film and Media Studies major that we expect to addressour declining enrollment in those areas

    and make the program more attractive for effective recruitmentand marketing. We have discussed this

    combination for a long time, but finally faculty saw that wewere in danger of losing a program they

    valued because it had shockingly few students. We presented thecase that if they cared about it they

    had to do something about it. Ultimately several of them steppedup to craft a major that supports the

    goals of the program and gives the students a true “studies”experience.

    We maintained our Student Advisory Board with 3 meetings in FA14and 2 in SP14 to discuss student

    needs and best ways to connect with them. We carried out theirsuggestion of offering the MJF boot

    camp class in SP14. We also held meetings to better connect withstudents, including 1st Time

    Freshmen/1st Time Transfer Meetings and All Majors Meetings inFall and Spring semesters. We are still

    struggling to build up attendance at these meetings, but itimproved over last year and we had a

    number of faculty attended for introductions and welcomes.

    We continue to have strong SCH production and expect it toincrease even more with our new gen ed class. And our SCH costscompared to Delaware data is excellent. We work hard to control ourcosts in a department that can quickly drain resources, and we arespending our money wisely.

    Despite seeing a 2.70% decrease in the number of majors from2013 to 2014, continuing the slide in enrollment from a high of 459in 2010, we are optimistic that several new initiatives will makeour department more attractive and begin to boost enrollment. MJFis an exciting department to be in for many reasons but especiallyfor these:

    New journalism and studies programs

    Restructured and more tightly focused production program in theworks to combine Digital Film Production and Media Production

    Sports Journalism/ESPN initiative with the possibility of aSport Journalism concentration

    More equipment leading to more classes

    More faculty resulting from using open lines to hire in NewMedia and Production areas

    Another award-winning production with “Show-Me Chefs,” our firstreality cooking show, which we likely will repeat next year

    Lab remodels in Craig and Strong halls

    More awards to add to our list of more than 400 awards since MJFbegan in 2001.

    An expected positive outcome and fresh advice for growth fromour external reviewers

    More collaboration on projects across the college anduniversity

    Renewed energy and enthusiasm about positive changes amongfaculty and staff

    Increased profile of the department resulting in recognition ofour needs and a willingness among administrators to offerassistance

    Willingness among faculty to try new modalities for coursedelivery including developing our 2 gen eds for online delivery inSU16

    Willingness among faculty to adapt to change and make neededadjustments in our programs

  • 2014 Annual Report

    30 Media, Journalism & Film

    PART 5: DEPARTMENT GOALS FOR THE UPCOMING YEAR

    MJF has 5 major goals for 2015.

    Complete the department 5-year program review. Determine actionplan based on data

    collection and recommendations from outside reviewers.

    Develop plan for restructured production program (Digital FilmProduction and Media

    Production) and move through the curriculum process for FA16implementation.

    Conduct searches for 2 faculty using funds from Mary JanePardue’s and Mark Biggs’s faculty

    salary lines.

    o New Media and Interactive Design assistant professor. Refinesearch title and

    description as determined to support MED 290, MED 390, and MED490.

    o Production faculty. Hire assistant professor or instructor asdetermined to support

    combined production program.

    Evaluate Sports Journalism component with ESPN initiative.

    o Plan for search to replace Kevin Swift in Broadcast Journalismafter determining if it

    should be an assistant professor or instructor.

    o Develop Sports Journalism program as determined throughevaluation of ESPN initiative

    and MJF journalism degree.

    Complete renovations to Craig and Strong hall labs.

    PART 6: Appendix A

    A. THREE YEAR HIRING PLAN

    We are looking forward to our 5-year program review because webelieve we will receive a positive

    assessment of our progress in all areas and our future plans.However, we recognize that outside

    reviewers will have some valuable advice on growing all of ourprograms and help us address our limited

    resources – specifically faculty, equipment, and space.

    MJF is seriously deficient in faculty, and the faulty we haveare working very hard to keep our programs

    going and to offer excellent instruction and opportunities toour students.

    We have 2 lines we can use to add faculty: Mark Biggs’ line frommoving out of the department and

    Mary Jane Pardue’s line from moving into the department headposition.

    We should use one of those lines to fill the assistant professorin New Media and Interactive Design that

    has failed twice. Because of the failed searches, we havecovered the classes in that sequence (MED 290

    Fundamentals of Multimedia Design; MED 390 Website Design andConstruction; and MED 490

    Advanced Interactivity Multimedia Design) with supplementalfaculty for 2 years. Those 3 classes are

    important because they support the Electronic Arts program. Butthere is growing interest in MJF majors

    in them as well, especially in MED 290 and MED 390. Journalismstudents, for instance, frequently

    register for MED 390 because they recognize that the ability tohone their Web skills will make them

    more competitive and trained to do the jobs that are required ofthem in the industry today. Two failed

  • 2014 Annual Report

    31 Media, Journalism & Film

    searches indicate that we need to rewrite the job description toattract better candidates. MJF and EA

    need to work more closely on what that position should be, andnow that MJF has a permanent

    department head, that will be a key initiative in the 2015-2016academic year.

    We should use the other line to add a faculty member in theproduction area. If we combine the

    production options as we are beginning to discuss, we will needmore faculty to support additional

    classes. We will add classes as well because of the equipmentpurchase arrangement. The question is do

    we add another assistant professor or another instructor. We aregetting heavy in our instructor rank,

    which is needed because of the additional classes they can teacheach year, but we want to make sure

    we maintain a strong balance of instructors and ranked faculty.This is a more difficult decision in

    production, which we plan to discuss with our externalreviewers.

    We lost Kevin Swift, our Broadcast Journalism instructor, at theend of SP15, so we launched an

    emergency search for a 2-year instructor to fill that positionuntil we can see if we want to hire another

    instructor or an assistant professor. That decision depends inpart on how the Sport Journalism

    component develops with the ESPN initiative. We have discusseddeveloping a master’s program in

    Sports Journalism, in which case we would want to hire anassistant professor since our other Broadcast

    Journalism faculty member is an instructor. However onesignificant consideration is the fact that it is

    very difficult to find broadcast journalists with sufficientindustry experience who also have doctorates.

    It is possible that we could need to do another faculty searchin 2015. If that happens, we will want to

    replace that position with an assistant professor.

    PART 7: Appendix B

    A. DEPARTMENT ACCOMPLISHMENTS

    NEW JOURNALISM PROGRAM

    Journalism Non-comp Degree

    48 hours required (plus 3 in gen ed)

    Required Gen Ed: (3)

    MED 120 Mass Media and Society

    REQUIRED CORE: (15 hours)

    JRN 270 Introduction to Journalism

    JRN 407 Media Law

    MED 304 Media Theory

    MED 130 Fundamentals of Media Convergence

    MED 581 Issues in Media Ethics

  • 2014 Annual Report

    32 Media, Journalism & Film

    Required specialization areas:

    Writing: (6)

    JRN 370 News Reporting and Writing

    JRN 381 Broadcast News Writing

    Reporting: (6)

    JRN 572 Public Affairs Reporting

    JRN 388 Electronic News Gathering

    Performance: (3)

    JRN 384 Broadcast Performance

    Convergence/technology expertise: (6 hrs)

    JRN 478 Multimedia Journalism

    JRN 481 Broadcast News Reporting and Producing (required for BJ)or JRN 476 Copy Editing and Design

    (required for PINT)

    Internship: (3)

    JRN 595 Internship

    Capstone Experience: (3)

    JRN 592 Practicum, JRN 375 Feature Writing, 376 BusinessReporting, JRN 374 Opinion Writing (raise

    these to 400 level classes?)

    Electives: (3 hours)

    Select from: any JRN class or JRN 383 TV Producing, MED 390Website Design and Construction, MED

    355 Social Media.

    NEW FILM AND MEDIA STUDIES PROGRAM

    (Non Comprehensive – 39 hours) Gen Ed course required for allMJF majors MED 120 Mass Media and Society _______ DepartmentPreadmission Core (6 hrs) MED 130 Fund/Media Convergence _______MED 220 Case Studies in Mass Media _______ Department RequiredCourses (9 hrs) MED 304 Mass Media Theory _______ MED 581 MediaEthics _______ MED 407 Media Law _______

  • 2014 Annual Report

    33 Media, Journalism & Film

    Mass Media Core (6 hrs) MED 274 Introduction to Film _______ MED454 Media Analysis and Criticism _______ Preadmission Core GPA =2.7 (average of best 9 hrs from MED 120, MED 130, MED 220, MED 274)Combined GPA = 2.3 or higher Film and Media Studies (18 hrs)Theory/Critical: Select 6 hours from MED 320 Understanding theB’cast Ind _______ MED 355 Social Media _______ MED 570 Film Theory_______ MED 580 Media in Politics _______ History: Select 6 hoursfrom MED 325 Media History _______ MED 374 History of Film I_______ MED 375 History of Film II _______ Writing: Select 3 hoursfrom MED 381 Broadcast Writing _______ MED 463 Writing Adapt’s forTV & Film _______ MED 464 Genre Writing for Film & TV_______ Applied: Select 3 hours from MED 290 Fund of MultimediaDesign _______ MED 365 Digital Film & Media Prod _______ MED595 Media Internship _______

    B. FACULTY ACCOMPLISHMENTS

    Other Intellectual Contributions

    James Bihlmeyer

    Book Review (Published) Bihlmeyer, J. Dwelling in Language[Review of the book Dwelling in Language: Character, Psychoanalysisand Literary Consolation]. Modern Sprak (Modern Languages), Fall,2014. ojs.ub.gu.se/ojs/index.php/modernasprak

    Book Review (Published) Bihlmeyer, J. Dwelling in Language[Review of the book Dwelling in Language: Character, Psychoanalysisand Literary Consolation]. Modern Sprak (Modern Languages), Fall,2014. ojs.ub.gu.se/ojs/index.php/modernasprak

    Deborah Larson Broadcast/Film Media (Published)

  • 2014 Annual Report

    34 Media, Journalism & Film

    Bauman, I., Meyer, J. A., Blades, H., Dudley, K., Lane, M.,Berquist, C., Swope, M., Larson, D., Brame, E. (2014). Prison RapeElimination Act training video.

    Mark Paxton

    Newspaper (Published) Paxton, M. Board must take responsibility(ed., pp. B-5). Springfield, MO: Springfield News-Leader.News-Leader.com

    Kevin Swift

    Broadcast/Film Media (Published) Swift, K. P. Ozarks NewsJournal (ed., vol. 8 and 9). Springfield, Kansas City, St. Louis:KOZK-TV, Time

    Warner Cable-17, HEC-TV. www.ozarksnewsjournal.com

    Broadcast/Film Media (Published) Swift, K. P. Ozarks NewsJournal (ed., vol. 10, 11). Springfield: Mediacom, KOZL-TV.

    myozarksnewsjournal.com

    Harrison Witt

    Broadcast/Film Media (Published) Witt, H. (2014). Lil Mouse.

    Book Chapters

    Emanuelle Wessels

    Book, Chapter in Scholarly Book-New (Published) Wessels, E.(2014). The Obama Joker: Assembling a Populist Monster. In RobertPeaslee and Rob Weiner

    (Ed.), The Joker: Critical Essays on the Clown Prince of Crime.Jackson, MS: University of Mississippi Press.

    Refereed Journal Articles

    Mary Jane Pardue Journal Article, Academic Journal (Published)Pardue, M. J. (2014). Most Business Editors Find JournalismGraduates Still Unprepared. Journalism &

    Mass Communication Educator. www.sagepub.com

    Presentations

    Mark Biggs

    Biggs, Mark, Spring Creek Media Festival, "Thinking About &Preparing for College," Springdale Arkansas School district,Springdale Arkansas. (October 24, 2014).

    Mary Jane Pardue

    Pardue, Mary J, SABEW Training Conference Call, "Cybersecurityand the Holiday Retail Season," Society of American BusinessEditors & Writers, Phoenix, AR. (November 17, 2014).

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    35 Media, Journalism & Film

    Pardue, Mary J, SABEW Training Conference Call, "Rising HealthCare Costs," Society of American Business Editors & Writers,Phoenix, AR. (October 27, 2014).

    Pardue, Mary J, SABEW Training Conference Call, "FreelanceTraining: Secrets to Success," Society of American Business Editors& Writers, Phoenix, AR. (April 28, 2014).

    Pardue, Mary J, SABEW Training Conference Call, "Sourcing a NewBeat," Society of American Business Editors & Writers, Phoenix,AR. (March 17, 2014).

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2014 Annual Report - Missouri State UniversityJun 01, 2015  · Headcount Headcount Headcount Value Value Percentage Arts & Letters Art and Design 561 542 -3.39% Communication 440 - [PDF Document] (2024)
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